We get asked this a lot. We understand the concern that your money isn't going to a worthy cause. While we are an for-profit based on tax code, none of staff or owners receive ANY direct compensation from the events.
In a nutshell, your money is going: To create an experience for you , your friends and those like you.
Consider what goes into the cost of putting on an race. Race costs typically include event insurance, food and drinks for volunteers, event swag (t-shirts, custom mugs, bags, etc), overall awards, finisher medals, gas and equipment costs for maintaining trails, permit fees, facilities costs, paper & toner for maps, marketing, general business overhead (domain name, email hosting, business taxes) and so on. Any profit that we make is put back into creating experiences, fund our programming, buy event equipment, marketing and build bigger better events.